Level 3 CeBIT 2012 Invitation
Project objectives:
Inform the target audience about the dangers the steadily increasing volume of data being transferred over the internet brings with it and how Level 3 can help resolve these issues, thereby driving traffic to the CeBIT booth.
Realization:
Concept, design and roll out of a direct mailing piece incl. the follow up process via telephone to schedule appointments at the CeBIT.